How to Use Social Media to Get Traditional Media Coverage

How to Use Social Media to Get Traditional Media Coverage

Are you newsjacking yet? Leveraging trending news for press attention is the hot social media trend sweeping the nation and all the cool entrepreneurs are doing it! Mega props to David Meerman Scott for originally coining the term, ‘newsjacking.’ I actually had the chance to connect with him at a Tony Robbins’ Business Mastery event recently. (pictured here!) I’ve been …

upendPR.com is now UPMyInfluence!

BIG announcement: Our name change from upendPR to UpMyInfluence!

  Nevermind the Carnac the Magnificent fortune teller pose in this screengrab. Click play and watch this video!   Hey, fellow Riser… (more on that in a sec.)   I’ve got a bit of exciting news… We’ve changed our name! OLD:   NEW:   From upendPR to UpMyInfluence – Regarding the logo… The logo was designed after lots of great …

Is Klout the Best Way to Measure your Authority?

Klout is a website and mobile app that uses social media analytics to rank its users according to online social influence via the “Klout Score,” a numerical value between 1 and 100. Klout measures the size of a user’s social media network and correlates the content created to measure how other users interact with that content.   Klout’s not new–it …