B2B Sales System

If you are a 6-figure consultant with a high-value offer, watch this video on how to scale your sales to 7-figures+ a year.

lead generation
Let's grab 30 minutes and talk about your offer and whether it would make sense to partner.

In this video I'll reveal step-by-step the exact system we used to scale to 7-figures in annual sales.

We're seeking select partners and can implement this system for you done-for you. If accepted, we will mentor you for life on creating unlimited sales.

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Our clients who sell higher-value services commonly tell us:
"Our best customers all come from word of mouth, referrals, and networking – but that's not scalable. We need more leads!"
Painfully, they've shared what DOESN'T work:
  • Sales funnels
  • Webinar automation
  • White papers
  • Bots
  • Gimmicks
  • Ads
  • DMs asking for sales appointments
  • Being phoney or manipulative
  • Lead-gen services
  • Cold email spam
  • Being salesy
Sound familiar? How do YOU feel when people use these tactics on you?

If you sell B2B, there is an UNLIMITED number of VERY qualified clients that will work with you. There are just three problems:

  1. You are currently invisible to your most qualified leads.
  2. The most qualified leads are too busy to reply to your cold outreach and advertising.
  3. The most qualified leads are too busy to build a relationship with you – and certainly too busy to jump into your sales funnel.

Josh Elledge has studied and led consumer behavior for 13+ years. As such, your potential customers are ALL consumers and old-school sales and marketing methods no longer work like they did 5+ years ago..

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Here's how we work together:

MONTH ONE SETUP:

  • We will conduct three 30-minute phone calls to discover your current processes, troubleshoot what can be improved, and better establish your authority and devise our plan for success.
  • We will lead you to establish more digital competence, likability, and influence. It matters.
  • We will coach you on creating a perfect offer (separate from your products) that your potential influencers will LOVE. Imagine if 30% or better of the perfectly qualified influencers you reached out to said yes to an appointment with you.
  • We'll create art! The platform we create will need to be insanely attractive to your dream client. When the podcast/platform title hits us, we'll all smile in unison because we'll know it's perfect.
  • The edification video series we create together will cause your potential clients to LOVE you. This is the secret sauce that makes sales SO much easier. In fact, you likely won't consider what you do as sales anymore when you are dealing with someone who already knows, likes, and trusts you!
  • We will architect a sustainable and scalable leadgen plan that will help you achieve your goals.
  • We'll construct a formula for follow-up that will help improve your close rate. Most busy influencers are NOT going to engage immediately. They require someone to lead in the relationship; someone who will continue to give value and move the ball forward. Chances are, you are currently losing huge deals because you simply don't know what to do.

    Through semi-automation, human connection, a give-first mindset, and virtual connection on all channels (particularly social media), you will stop losing your momentum with your dream clients.

  • If you are not completely confident of our outcome within our first 30-days, we will issue a full refund of your deposit. We only work with partners who are a 10 out of 10.

MONTH TWO ONWARD:

  • We will fill up your schedule with qualified potential clients. They will be aware of your offer – and, most importantly, they will be excited to talk with you.
  • We will constantly evaluate our outreach – ensuring that you are spending your time with as many great prospects as possible who are eager to grow a relationship with you.
  • We will constantly evaluate your follow-up processes (sales cadence) – ensuring that you are closing as many deals as possible. We want to shorten your sales cycles and win you more partnerships.
  • There is no long-term contract. You can ask us to book as many of your dream clients as you like. You'll just pay per booked appointment. Our work is entirely performed at your discretion.
  • Our system is completely done-for-you. You've earned it – and you deserve amazing growth, sales, and revenue.
  • We become partners for life. We supplement your existing sales team with our advanced relationship-first system.
  • Our primary objective is to have your sales team show up to work on Monday to a schedule filled with appointments with amazing potential clients.
  • We will create an ideal platform to make you INSANELY attractive to clients who have otherwise been elusive. They will trip over themselves to grab a call with you. I know it sounds bizarre – but that's exactly what happens with this system.
  • We will lead you to establish more digital competence, likability, and influence. It matters.
  • We'll construct a formula for follow-up that will skyrocket your close rate. Most busy leads are NOT going to buy immediately. They require you to lead in the relationship; someone who will continue to give value and move the ball forward. We'll make this process MUCH easier for you.
  • Chances are, you are currently losing huge deals because you simply don't know what to do. Through genius systems, human connection, and virtual connection on all channels (particularly social media), you will gain fast momentum with amazing clients. Getting ghosted in sales? We can help with that. Customers taking too long to pay/sign up? We can help fix that.
  • It is critical to our work for you to have high digital authority. We'll do an assessment of your social media, branding, social proof, and coach you and your team on the highest priority issues to fix. These issues are all part of what your customers are judging you on.
  • Stop guessing at what works in sales. You will be able to join a monthly mastermind of sales directors and founders as we share all our best secrets with one another.
  • We are constantly improving sales systems due to the large number of clients we manage. We will bring all our latest learnings and data to improve our mutual success.
  • We will constantly evaluate your follow-up processes – ensuring that you are closing as many deals as possible. We want to shorten your sales cycles and win you more deals.
  • We work well for consultants, agencies, financial planners, attorneys, masterminds, high-level training and service providers, those seeking partnerships with influencers, and more. If your dream customer is a decision-maker with a successful company, this system is for you.

Because of our joint-venture model, we only accept certain clients. Those who we do accept, we guarantee that you will double your investment with us.

If you sell B2B and have higher-ticket items ($5000+) OR are seeking high-value relationships with partners, let's chat to discuss whether a joint-venture relationship would make sense.

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How does the investment work?

Historically, we've charged $25,000 for build-out. Watch our videos above to see what sort of return our clients get.

If we agree on a joint-venture partnership, (See: How do I qualify? below) we will build your entire sales system at $5000 (instead of $25,000). As a partner, we would earn a 20% commission on any closed sales we help create. After build-out is done (generally 30-45 days) we will move into monthly operations below.

Our ongoing operations:

  • Good

    $2000/mo

    Ideal clients on your schedule each month. Pre-screened, qualified, and nurtured!:
    10 each and every month
    We find your dream clients:
    We pre-interview/screen your dream clients:
    We edit your podcasts:
    We publish your podcasts:
    Widely distributed in all the podcast directories for great SEO:
    Grow your authority as a center of influence:
    We'll send you the videos of our interviews:
    We'll send you transcripts of our interviews:
    Joint venture: We earn 20% commission on closed sales:
    Library of 80+ relationship-first sales training videos:
    Executive coaching for CRM mastery:
    Ongoing executive sales coaching and monthly masterminds:
    Social Selling Superstar! We produce nine custom-branded social media assets per episode - GREAT for sales follow-up and audience growth (Learn more):
    Our professional podcast host interviews the guest and books them directly on your schedule:
    We fully set up and host your CRM & sales automation for you:
    Ideal clients on your schedule each month. Pre-screened, qualified, and nurtured!
    We find your dream clients
    We pre-interview/screen your dream clients
    We edit your podcasts
    We publish your podcasts
    Widely distributed in all the podcast directories for great SEO
    Grow your authority as a center of influence
    We'll send you the videos of our interviews
    We'll send you transcripts of our interviews
    Joint venture: We earn 20% commission on closed sales
    Library of 80+ relationship-first sales training videos
    Executive coaching for CRM mastery
    Ongoing executive sales coaching and monthly masterminds
    Social Selling Superstar! We produce nine custom-branded social media assets per episode - GREAT for sales follow-up and audience growth (Learn more)
    Our professional podcast host interviews the guest and books them directly on your schedule
    We fully set up and host your CRM & sales automation for you

    Save 60+ hours over DIY

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  • Better

    $3000/mo

    Ideal clients on your schedule each month. Pre-screened, qualified, and nurtured!:
    11 each and every month
    We find your dream clients:
    We pre-interview/screen your dream clients:
    We edit your podcasts:
    We publish your podcasts:
    Widely distributed in all the podcast directories for great SEO:
    Grow your authority as a center of influence:
    We'll send you the videos of our interviews:
    We'll send you transcripts of our interviews:
    Joint venture: We earn 20% commission on closed sales:
    Library of 80+ relationship-first sales training videos:
    Executive coaching for CRM mastery:
    Ongoing executive sales coaching and monthly masterminds:
    Social Selling Superstar! We produce nine custom-branded social media assets per episode - GREAT for sales follow-up and audience growth (Learn more):
    Our professional podcast host interviews the guest and books them directly on your schedule:
    We fully set up and host your CRM & sales automation for you:

    Save 80+ hours over DIY

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  • Best

    $4000/mo

    Ideal clients on your schedule each month. Pre-screened, qualified, and nurtured!:
    12 each and every month
    We find your dream clients:
    We pre-interview/screen your dream clients:
    We edit your podcasts:
    We publish your podcasts:
    Widely distributed in all the podcast directories for great SEO:
    Grow your authority as a center of influence:
    We'll send you the videos of our interviews:
    We'll send you transcripts of our interviews:
    Joint venture: We earn 20% commission on closed sales:
    Library of 80+ relationship-first sales training videos:
    Executive coaching for CRM mastery:
    Ongoing executive sales coaching and monthly masterminds:
    Social Selling Superstar! We produce nine custom-branded social media assets per episode - GREAT for sales follow-up and audience growth (Learn more):
    Our professional podcast host interviews the guest and books them directly on your schedule:
    We fully set up and host your CRM & sales automation for you:

    Save 100+ hours over DIY

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Which level of ongoing work should I choose?

You don't need to make that decision today. Let's spend some time to review. It ultimately comes down to your team's bandwidth and budget.

Having social media assets (Better and Best) for each episode will absolutely increase your conversion rate. For high-value offers, it might be a no-brainer. You want to shower your guests with love. You can learn more about this service here.

Having one of our professional hosts conduct the interviews (Best) will save you plenty of time and we can ensure a great standard of quality for the role.

Having us completely set up your CRM and implement your follow-up cadence (Best) is up to you. If you are a CRM wizard and already live in your CRM, you may not need this bonus. You can have us do this optional work at any level. It will likely save you money month-after-month. We can discuss this on our call.

Do you have a guarantee?

Yes. If you aren't enthusiastically a 10/10 during our 30-45 day build-out, we'll fully refund you at any point during that build out and part ways. After the build-out phase, you'll pay only for meetings with guests we bring who qualify based on the criteria we each create. Our relationship is month to month. We earn 20% commission as you get paid from the sale we help bring – so we're REALLY motivated to help you land sales.

How do I qualify for JV?

We evaluate partners in 6 areas:

  1. Culture fit. We don't work with sales funnel sharks. You need to be committed to relationship-first sales.
  2. Do you have a high-value offer that would support our model? Our clients have offers that run $5000-$250,000. If your don't currently have a high-value offer, let's chat. I've evaluated and advised on hundreds of offers. We know what sells.
  3. Your current sales conversion rate.
  4. Your online authority.
  5. Your ability to scale. We'd like to earn many commissions.
  6. Our confidence in attracting your customer avatar.

Tell me more about the commission?

20% when we make an intro that results in a sale.

  • This commission is paid as-earned. In other words, if you have a $2000/mo service over a period of 6 months, we would collect $400/mo for 6 months.
  • Generally, we would have a 12-month term on commissions for that intro. We would collect commissions on that customer 12-months from the first sale. If you keep that business for more than a year, that's because you're awesome and our commissions would not continue into month 13.
  • If your product/service price exceeds $25,000, we can slide our commission rate downward. We have clients that sell $250K+ packages. Let's chat.

What happens if I don’t like this?

It is absolutely critical that we have a great working relationship together. We'd count on you to be coachable. Likewise, we hope you'll always love the direction that we will take your sales and the manner in which we provide that help. If either of us doesn't feel great about the relationship, we'll part ways. We will refund the build-out investment ($5000) if we've discovered either of us have made a mistake in partnering within the first 30-days.

This being said, like any investor, we typically vet our joint venture partners pretty well. We will internally validate your offer/product/service (see How do I qualify for JV? above) – and may have some suggestions for increasing conversion and profit-margin. We also are very sensitive to culture fit and will not move forward with anyone we see as a shark. If you see your customers as strictly numbers or dollars, I can tell you already that it's not a fit. We LOVE working with thoughtful leaders committed to making a positive impact in the world.

Will this work for my offer?

It may – or may not. Let's chat. Our partners typically offer larger-ticket B2B products/services. We generally look for offers with a lifetime value of $5000 or more.

We've worked with MANY professional services, coaches, consultants, mastermind facilitators, platforms, SAAS tools, real estate mentors and services, financial advisors, attorneys, developers, doctors, companies seeking investors, industry solutions, manufacturers, and companies seeking strategic partners of their own.

Will this work for my ideal customers?

Do your dream clients see you as an annoying PEST with your advertising, cold calls, emails, & DMs? How would you like to be their welcomed GUEST? Our partners aim for decision-makers with successful companies – or clients that are fairly resistant to ads.

This is where I get on my soapbox a bit – but we are in the midst of the marketing apocalypse – particularly if you want to communicate with a sophisticated, busy audience. They don't want your salesy email drip campaigns. They don't have time for white papers and webinars. Maybe they'll consume your content, but the world is SWIMMING in content! It's a simple fact: Today's leaders do business with people they have relationships with. If you're just seen as a vendor/someone trying to sell them… good luck.

  1. You need AUTHORITY. Your customers are judging you… harshly.
  2. You need a PLATFORM. Stop inviting people to sales calls. It just doesn’t work anymore.
  3. You need to GIVE FIRST. Generosity is the key to authentic relationships.

Partnering with UpMyInfluence is the key to forming dozens of high-value relationships every month; Relationships that will last a lifetime; Relationships that will lead to networking unlike anything you've likely experienced; Relationships that will lead to all the business you and your company can handle.

You simply need to be talking to more qualified customers – who have the ability to pay and desire to pay. We'll create the processes which will fill your schedule with these new relationships.

Will I get to connect with your other partners?

We select around 2 new partners to work with weekly. As of when I'm typing this, we have more than 80 amazing business leader partners/clients of all stripes. We break out into high-level ‘sales mastery' masterminds 1-2 times monthly. All are required to be earning 6-7 figures annually in business. No more guessing with your sales systems in a silo'd environment. We'd love for you to join us. It's pretty amazing to learn from each other.

This community is free to participate in when you join us.

upmyinfluence high ticket sales mastermind for consultants

Who am I working with?

Your account manager holds the keys to the kingdom! She or he will be your point person – and will connect you with (or gather resources from) our full team of experts – which include sales & marketing strategists, copywriters, video production, integration experts, podcast hosts, developers, and designers. You'll have instant access to your account manager and others in our shared Slack channel. You'll also likely have 2-3 Zoom calls with them during the build-out phase and then monthly for our plan/do/reviews.

Josh, Alissa, and Amanda will provide your higher-level strategy and coaching. You'll likely meet 2-3 times with either/both of them during the build-out phase – and then monthly for our plan/do/reviews.

How much time will this take me/my team?

We're going to make this as easy as possible for you and your team. We will strategize with you on a one-hour onboarding call. We'll also need to gather several resources from you. We'll be asking for content you can share with your future clients. If you haven't been producing any content historically, this may take time to provide your expertise (preferably in video). Otherwise, the biggest job is creating a video edification series. We can record all of this in a one-hour Zoom call. All you have to do is answer questions the host asks you and we'll edit everything up.

All told, during the build-out phase, I would plan on allocating 2-4 hours weekly for 4 weeks from either you or your team. In the first 30 days after we launch your platform, you will likely want to have a sales director, growth director, or yourself available for 5-10 hours of sales calls weekly. After about 30-60 days, that will likely expand to more than 20 hours weekly from our combined efforts. Keep in mind that this is nearly ALL face-to-face client Zoom time.

As we set up your system, and fill your sales schedule, our goal is that founders are only doing what founders can do. Sales directors are doing only what sales directors can do. And the rest is delegated. Your backend systems should be run by a sales assistant (about 5-10 hours weekly) who we will train. If you are currently overwhelmed by things to do, you may be a couple of months away from getting your life back.

How do you get the leads?

Leadgen is the easiest aspect of what we do. In my view, there is a seemingly infinite number of potential customers available. Where marketers typically screw this up is they start selling right away to REAL people – which makes any leadgen service worthless. How do you respond to people who spam you with ads, DMs, calls, cold email? Our job is to get your dream clients to fall in love with you. That's our specialty. We will create authentic relationships – led by your give-first proprietary systems.

Here's our typical plan:

  1. We'll be reaching out to our own audience of 100K+ to find you clients. We can typically gain you more than 80 appointments in the first 30-60 days based on this alone.
  2. We should reach out to audiences that have an existing affinity with you. It's just very low-hanging fruit that you haven't been able to collect.
  3. We'll build an outreach campaign on LinkedIn Sales Navigator. The way we run it, we can typically get you 10 or more appointments weekly with folks who are HAPPY to be on a call with you.
  4. We have an expanded network of agencies, groups, and directories… Folks we've been working with for years. They're all going to help us attract your dream clients.
  5. We have leadgen and outreach ninjas who are simply remarkable at what they do. They can fill in anything needed to keep you VERY actively busy with great sales activity.

What we design will be enough to keep our teams busy for life – allowing you to scale and do what you do best while we geek out on the things we're most passionate about!

Do I have to host a podcast?

This is your choice – based on your schedule and budget.

Generally, we supply the podcast host. We do the editing. We do the publishing. We do it all. The only thing you need to do is show up for the high-level networking calls we book for you. $600 per episode/guest appointment. $300 for JV partners.

If you DID want to be the host, we'll assign you a pre-interview production manager to make your life very easy. You would just show up with notes ready to go – and record your Zoom calls. $400 per episode/guest appointment. $200 for JV partners.

Will you create all the social media assets for the podcast?

We will fully publish the audio podcast on all the major podcast directories included in the prices mentioned.

We highly recommend creating lots of social media content to grow the relationship with your guest/customer. We can do that for you at just $99 per episode. We'll create nine gorgeous assets including: video memes, text motion, audiograms, and image quotes from each podcast interview.

Will you be doing the selling?

Nobody should be doing the ‘selling' per se. More on that below.

Here's what we do:

  1. Identify your dream client and reach out.
  2. Invite them to be a guest on your platform.
  3. Gather all their info and start delivering a ton of value in a way that starts building the relationship between them and you. They will be delighted to spend 20 minutes or more getting to know about you and your company – even the outcomes you deliver.
  4. Make them feel like a million bucks by celebrating them for their achievements. We authentically and truly give them value – even if we never end up doing business together. It's okay. Our job is to do nice things for people. The worst-case scenario is they say ‘ no thanks' to progressing forward in partnering/meeting with you – and they happily share the experience (their podcast appearance) with their network of peers – who likely also happen to be your ideal customers.

Here's what you do:

  1. Have a fun discovery call together with someone who is delighted to chat with you, has a good understanding of your company – and is genuinely interested in learning about working together. No need to ‘sell' here. The vibe is like reconnecting with someone you met at a conference who is open to exploring the business relationship.
  2. Lead the relationship – following their interest level.
  3. Keep showing up for them. Have your sales assistant continue to do nice things for them virtually.
  4. Do lots of business together. If they choose not to move forward, it's okay. You have dozens of new dream clients around the corner to also build relationships with.

How soon will we start getting client appointments?

Long answer: When you activate, we give you access to your private members' area (LOTS of resources and videos to get you started quickly) and a private Slack channel with us. We'll book your onboarding session. From the onboarding session, build-out generally takes 30 days until we're able to start booking podcast appointments. Sales calls typically follow 7-days afterward.

Short answer: Usually as soon as 37 days.

How quickly can we make sales?

See above regarding the build-out phase timing. From there, if we can get you 10 calls a week, how many would you normally close? How long would that normally take? Our next goal will be to significantly shorten your sales cycles. Getting you talking with more highly qualified decision makers is job #1. That's baked in to our system. It's also baked into our system to build up their familiarity bias with you. Essentially, we want them to feel like they already know you when they talk with you for the first time.

Next is improving your sales stages and cadences. If you are primarily relying on nagging your potential clients with email and phone calls, you are building the wrong associations – and they are getting annoyed with you. Together, we'll map out a whole new follow-up strategy that will get folks loving you.

What do you think my ROI is?

Because we are employing a relationship-first approach, this is the best way to answer that question:

Imagine you are at a conference and you walk into a room full of your dream clients (who meet your ideal customer persona). You are able to have a meaningful, personal conversation with each of them. What percentage would you suppose would end up doing business with you? That should give you an idea of your numbers.

A 15-20% conversion rate is pretty reasonable. If you are chatting with 10-20 new amazingly qualified people every month, just work the math backward on your new sales revenue. We'll work on the math together when we chat and will let you know if we think this would be a good fit for each of us.

Can I finance this?

Absolutely. Businesses in growth-mode often experience cash-flow issues. You can use PayPal Pay Later – or one of our financing partners. You can generally get 0% interest financing for up to a year. Just let us know, and we'll set that up for you.

What do I do to activate?

If we each deem that this is a good partnership, we'll give you a custom action plan / agreement that will spell everything out in detail. We'll also send you an invoice & payment link. You'll then get access to our members area, Slack channel, and onboarding appointment! Exciting!

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