1423 – Finding Your Main Image with Marketplace Ops’ Fernando Campos
In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with Fernando Campos, Amazon expert and co-founder of MarketplaceOps.
Fernando shares his experience and expertise in selling on Amazon and Walmart US. Their company, MarketplaceOps, is one of Amazon's leading strategy companies that has worked with many large clients over the years. He says one of the difficulties sellers often face is balancing all aspects at once – from product development to marketing. Their mission is to shoulder some of the load so sellers can focus on other important things: growth.
Fernando also explains how they perform a comprehensive audit of the entire business to identify gaps and missing growth opportunities. From the data collected, they create strategies, draw a roadmap, identify quarterly objectives and implement action plans. When asked what sets them apart from their competitors, Fernando says they leverage their fully integrated technology and proprietary ranking techniques that help with data-driven decisions and strategies.
Key Points from the Episode:
- Common Issues Faced by Amazon and Walmart sellers
- Advertising with Amazon
- Key Differences Between Amazon and Walmart
About Fernando Campos: Fernando Campos oversees business development, marketing, people and culture at MarketplaceOps. Prior to founding MarketplaceOps, Fernando came from a technology background, where as Director of Sales, he helped his company secure over $30 million in venture capital funding and grow to over 80 employees.
About MarketplaceOps: MarketplaceOps is a leading Amazon strategy company that develops best-in-class CPG brands. By leveraging their fully integrated technology and proprietary ranking techniques, they are able to beat their clients’ competitors with repeatable strategies. They are an agency that does more than just build a great listing, write copy, and leverage PPC.
MarketplaceOps is a turnkey solution because they have tested other methods and they know what works. They will be happy to manage everything on Amazon, from strategy, launches, competitor surveys, review management, content, inventory forecasting, customer support, advertising, reporting and more!
Links Mentioned in this Episode:
Want to learn more? Check out MarketplaceOps’ website at https://www.marketplaceops.com/
Check out Fernando Campos on LinkedIn at https://www.linkedin.com/in/fernandoc01/
Check out MarketplaceOps on LinkedIn at https://www.linkedin.com/company/marketplaceops/
Check out MarketplaceOps on Facebook at https://www.facebook.com/marketplaceops
Check out MarketplaceOps on Instagram at https://www.instagram.com/marketplaceops/
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