1428 – What Makes Webinars Special with eWebinar’s Melissa Kwan
In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with Melissa Kwan, co-Founder and CEO of eWebinar, host of the ProfitLed Podcast.
Melissa shares her passion for helping people manage their webinars through automation. She understands how tedious it can be. However, while they are effective, the need to have someone run them makes them commercially non-scalable. With her team at eWebinar, their goal is to reinvent how webinars work – turning them into automated, interactive webinars that people can set on a recurring schedule.
Melissa explains the features and benefits of webinar automation. She talks about their chat system, which brings the whole webinar experience to a greater level of engagement as opposed to a regular zoom meeting or webinar. She says their system will truly automate webinar content without feeling like you're missing out on something.
- Key Points from the Episode:
- What Makes eWebinar Different From Others?
- How eWebinar Works
- Best Practices for Webinars
About Melissa Kwan
Melissa Kwan is the Cofounder and CEO of eWebinar, an automated webinar solution that combines pre-recorded video with real-time interactions and live chat to deliver an engaging experience for attendees. Melissa and her team believe that by automating the repetitive and tedious task of giving the same onboarding, training, and sales presentations over and over, they free people up to focus their time on something else they value more.
Melissa is also the host of ProfitLed Podcast, a podcast that focuses on growth strategies for seeded entrepreneurs from proven founders and strategists. If only 1% of startups get venture capital, then 99% of startups are ProfitLed. Melissa is passionate about telling the stories of those who forged their own paths and on their own terms to show founders around the world that it can be done and that they are not alone.
About eWebinar:
eWebinar turns any video into an interactive, automated webinar you can set on a recurring schedule. Designed for customer success and marketing teams, eWebinar delivers the perfect webinar again and again, without you being there.
By combining pre-recorded video with live chat and real-time interactions, eWebinar delivers an engaging experience for attendees. They save you from doing the same presentation over and over again. With eWebinar, you can repurpose your time towards other revenue generating activities that cannot be automated.
Tweetable Moments:
01:47 – “The best thing about webinars is that they're effective, and that's why people love them. But the worst thing about a webinar is that they're just not scalable because it requires someone to actually be there to run it.”
02:00 – “The thing is, people sign up for a replay, but then nobody watches the replay, because every inbox is a replay graveyard.”
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Links Mentioned in this Episode:
Want to learn more? Check out eWebinar’s website at https://ewebinar.com/
Check out eWebinar on LinkedIn at https://www.linkedin.com/company/ewebinar/
Check out Melissa Kwan on LinkedIn at https://www.linkedin.com/in/melissakwan/
Check out eWebinar on Facebook at https://www.facebook.com/ewebinar
Check out Melissa Kwan on Twitter at https://twitter.com/msskwan
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