1359 – Having an Original Product with Product World’s Oren Schauble

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder of ProductWorld, Oren Schauble.

ProductWorld helps businesses and entrepreneurs build better products that keep up with the trends and latest technology. According to Oren, one of the most common errors companies make is concentrating too much on a single product rather than addressing the needs of their customers first. Working with ProductWorld means bridging that gap between customers and businesses.

Oren shared simple exercises entrepreneurs can do when testing new product ideas. Doing these will help business owners build a more precise roadmap for their products. Identifying your product differentiator will ultimately help businesses outsmart the competition. He added that knowing the customers' pain points, understanding what they want, and seeing things from their perspective is crucial in product creation. There is a lot of complexity involved in product creation. 

Still, for Oren, the first step to getting started is to find a product you're passionate about, explore ideas about what products you can build around it, and understand your audience.

Key points from this episode:

  • Overview of ProductWorld
  • How did supplier chains change over the years?
  • Key components of any products
  • Narrowing down your product differentiator
  • What are the best practices for creating products that stand out?
  • Navigating the intellectual side of things when it comes to products
  • Nothing is saturated in the world of so much consumption of products
  • What's it like to work with ProductWorld?
  • What are the biggest pitfalls in product creation?
  • What is the cost to start the product creation process?
  • What comes first in product creation?

About Oren Schauble:

Oren Schauble's most recent endeavor was starting up a public consumer packaged goods firm Unrivaled Brands, where he also served as president. Before that, he was a product development and marketing executive specializing in regulated and luxury items. During that time, he was a part of the team that helped build the consumer drone product channel in big-box retail worldwide.

About ProductWorld:

ProductWorld works with businesses to help them build products centered around their audience. They help small product businesses access the global supply chain and work with them on creating their business product.

Tweetable Moments:

03:12 – “It's about how you make things that stand out and then how you make brands that will succeed over time and take advantage of TikTok or trends or new things that will propel you to the forefront.”

08:47 – “I recommend to people now, especially with TikTok and Twitter and everything being so big, is just make content. Start a blog and make a video every day in your niche.”

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Links Mentioned in this Episode:

Want to learn more? Check out ProductWorld website at

Check out Oren Schauble on LinkedIn at

Check out Oren Schauble on Twitter at

Check out Oren Schauble on Instagram at

Check out Oren Schauble on YouTube at

Check out Oren Schauble website at

Check out Oren Schauble on Newsletter at

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