Tag: Marketing

What does a product need to fit into the ecosystem? Find out on this episode of The Thoughtful Entrepreneur featuring Hamid Farzaneh of Alea Labs. 

I’m working on getting our Instagram account verified and I wanted to share my process with you! There’s no doubt that consumers are more likely to trust recommendations on social media from verified brands and individuals than they are those who are unverified. How can you get that coveted blue … Read More

One of the most important parts of any business is its website. It is VITAL that your website be up-to-date, information is easy to find and that it is optimized to run as smoothly as possible for the user. Recently, I underwent a website Audit. Here’s why you should do … Read More

How can you be successful when it comes to marketing a niche product? Find out on this episode of The Thoughtful Entrepreneur, featuring Aaron Hinde, founder and president of Life Aid Beverage Company.  

I LOVE sharing what’s going on behind the scenes with you. We recently went live with a major launch and I’m going to tell you how.

I’ve been on TV more than 700 times in 12 years. I’m going to tell you exactly how I was able to get my first segment and how I’ve mastered media appearances.

You’ve probably heard about Toastmasters, but do you know what it is? Find out from John Rodke and Laurelee Norris in this episode of The Thoughtful Entrepreneur.

Are YOU entrepreneurial? Find out on this episode of The Thoughtful Entrepreneur, featuring special guest Cat Macleod.

Is it time to seek capital funding for your business? How do you know if you’re ready? How do you go about securing funding? Find out.

Where should you invest your first branding dollars? You might be surprised.

Get in the media! Not so great on camera? You’re in luck because – despite some security issues at the bunker – Cheryl Tan has some great tips on this episode of Authority Confidential.

If someone left you a cryptic message asking for five minutes of your time to discuss something, what would you think? Would you call back?

People no longer feel loyalty to brands. What can you do to get customers and keep them coming back? Find out in this episode of Authority Confidential, featuring special guest Mark Schaefer.

Being an entrepreneur involves a lot of emotions. Sherile Reilly has a few tips to make joy one of them in this week’s episode of The Thoughtful Entrepreneur.

Lately, I’ve been reading a Marketing Rebellion by Mark Schaefer. It’s a book that’s going to make a lot of marketers uncomfortable.

Are you wasting money by marketing to the wrong people? Find out on this episode of The Thoughtful Entrepreneur, featuring Claudia Pennington.