podcast length

How Long Should a Podcast Be

Determining the right length for a podcast is a common challenge among B2B entrepreneurs venturing into podcasting to build business relationships. As we navigate through 2024, it’s crucial to identify the optimal podcast length that keeps listeners engaged while effectively conveying your message. Below, we explore several factors that impact the ideal duration of your podcast episodes. Average Podcast Length …

account based marketing

Leveraging Podcasts as an Account-Based Marketing ABM Tool

Account-Based Marketing (ABM) has emerged as a cornerstone strategy for aligning sales and marketing efforts towards the most lucrative accounts. But how do you cut through the noise and genuinely engage decision-makers at your target companies? Enter the power of podcasts. This guide dives into leveraging podcasts as a strategic tool in your ABM arsenal, transforming the way you connect …

podcast cost

How Much Does It Cost to Produce a Podcast?

Podcasting has become popular for sharing information, stories, and entertainment. Understanding podcast costs in starting and maintaining a podcast is crucial for anyone looking to venture into this field. This article will discuss the various expenses involved with podcasting, ranging from equipment costs for independent creators to hiring a podcast production agency. How much does starting a podcast cost? Starting …

How to Bounce Back After A Podcast Guesting Rejection

How to Bounce Back After A Podcast Guesting Rejection

Standing out as a potential guest is both an art and a challenge. The platform has skyrocketed in popularity, becoming a coveted stage for experts and storytellers eager to share their voices. Yet, with this rise in popularity comes an unavoidable truth – the likelihood of getting declined as a guest. Much like the familiar dance of media pitching, podcast …

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Podcast Guest Preparation 6 Expert Tips to Elevate Impact

Streamlining Podcast Guest Preparation for Success Podcast guest and podcast guest preparation is really valuable. Working with respected guest speakers in your niche will change your show from good to great (even if you sometimes have to pay to have them in your podcast). Thanks to remote recording technology, we can do podcast interviews with individuals from anywhere worldwide. However, …

podcast best practices

20 B2B Podcasts Best Practices in 2024 [Fully Tested]

Podcasts are a powerful tool for B2B marketers aiming to establish authority, grow their audience, and build strong relationships. This guide outlines 20 critical practices for maximizing podcast effectiveness in B2B settings. It covers strategic content creation, guest engagement, and audience growth techniques, providing straightforward steps to enhance your podcast’s impact and drive business growth. Podcast Best Practices 1: Define …

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How to Find Shows to Appear on as a Podcast Guest

How to Find Shows to Appear on as a Podcast Guest Becoming a podcast guest is a brilliant way to increase your visibility, cultivate growth, and ultimately enhance your revenue. However, to take advantage of this opportunity, you have to know where to start. Knowing which podcasts are most relevant to your target audience is essential. You can do this …

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Growing Your Podcast Community With Social Media

Growing Your Podcast Community With Social Media Communities are social units that foster connection with others by sharing common interests, goals, and attitudes. Having a social media community around your podcast material is one of the most effective methods to break through the noise and gain a devoted audience. It’s not enough to have a large social following — you …

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Ultimate Guide to Repurposing Podcast Content for Maximum Reach

Ultimate Guide to Repurposing Podcast Content for Maximum Reach When you repurpose podcast content, you shouldn’t feel like you’re repeating yourself — you’re producing something with entirely new value. Consider Joe Rogan, one of the most popular podcasters on Spotify since 2022. While The Joe Rogan Experience (full episodes) is the primary draw, we frequently see how his content can …

Podcast Monetization Strategies

Podcast Monetization: Top 10 High-Impact Tips For Success

The podcast scene is constantly changing, and more tools than ever exist to help podcasters make a living from our craft. As the market expands quickly and podcast monetization becomes more prevalent, everyone’s thoughts turn to income generation from the podcast. Now that your production has been covered (a.k.a. content and audio or video tools), you may wonder, “How can …

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10 Podcast Editing Tools for Outstanding Shows

Best Affording Podcast Editing Tools The raw, unedited content you record for your next podcast episode has immense potential. Whether you make the most of that potential depends on your imagination as much as on the podcast editing tool you use to produce your podcasts. A lot is happening ‘behind the microphone’ to produce a stand-out show. Yes, I’m talking …