The “Pod Hacker” secretly recorded me in an effort to share information he thought I was keeping for myself. I’m always one step ahead though and managed to steal his hacked audio. Buckle up, because you’re about to hear it! In this episode of Authority Confidential, the secret to being a successful speaker is revealed.
We found the secret studio of UpMyInfluence! Join us as we take a look at the world of Influencer Marketing through the eyes of the Pod Hacker.
How can a single post land you click-throughs for YEARS? Find out on this week’s episode of The Thoughtful Entrepreneur, featuring Pinterest expert Kathryn Moorhouse.
UpMyInfluence offers a number of services to help entrepreneurs increase their authority and influence. Amanda Abella has seen significant growth in her business, thanks to the work we’ve done.
I watched the Fyre Festival documentary on Netflix. Now it’s time to discuss what entrepreneurs can learn from the Fyre Festival.
Are you newsjacking yet? Leveraging trending news for press attention is the hot social media trend sweeping the nation and all the cool entrepreneurs are doing it! Mega props to David Meerman Scott for originally coining the term, ‘newsjacking.’ I actually had the chance to connect with him at a Tony Robbins’ Business Mastery event recently. (pictured here!) I’ve been …
Nevermind the Carnac the Magnificent fortune teller pose in this screengrab. Click play and watch this video! Hey, fellow Riser… (more on that in a sec.) I’ve got a bit of exciting news… We’ve changed our name! OLD: NEW: From upendPR to UpMyInfluence – Regarding the logo… The logo was designed after lots of great …
Klout is a website and mobile app that uses social media analytics to rank its users according to online social influence via the “Klout Score,” a numerical value between 1 and 100. Klout measures the size of a user’s social media network and correlates the content created to measure how other users interact with that content. Klout’s not new–it …
“If you can’t measure it, you can’t improve it.” – Peter Drucker When you meet with customers, do you carefully scrutinize everything they say–eye contact, leaning forward, actively acknowledging and signaling your agreement and understanding, etc.? What would you give to be able to listen in when they talk about you and your business with peers in their industry? …
I need to repent. At Social Media Marketing World 2017, I spoke from the stage in front of 500+ attendees and said “LinkedIn? Yeah – go update your resume. That’s all I’m going to say on that.” **Groan.** I’m so very sorry. I’ve since drunk the LinkedIn KoolAid. It seems that the social media platform for pros is experiencing somewhat of …
If you’ve caught me on podcasts, seen me on stage, watched my free video course or webinar, or have been reading my blog, By now you’ve probably heard me mention HARO, but you may still be confused as to what it is and why you should get started with this service. HARO (Help A Reporter Out) is a FREE …
In my line of business, I work with dozens of entrepreneurs on a daily basis. One of the most common questions I get from growing companies is, “How do I get the attention of investors?” The short answer is… public relations. Here are some great tips about what investors want to see in brands they are looking to invest with …
There is the constant question of whether or not is it necessary to have a PR company help you with your publicity needs, but what you may not realize, is that there are things you simply can’t do with your DIY public relations plan. Having an experienced team work on your public relations is absolutely vital. Trust me, I’ve made …
I talk with many business owners who hope that press release distribution services like PRWeb and PRNewsWire will land them fame and fortune on their own with no other work other than having published a well-written press release. Let me break it to you gently after years of experimenting with all manners of PR work for over a decade and …
There is a PR plan for virtually every budget. Depending on your needs, you can picture spending anything from $200 a month to $10,000 a month or more. But why so much? I reveal exactly what PR agencies are doing with your money.
According to many of your future customers, ads alone have become ineffective. Why? Two reasons: 1. People hate being “sold to.” 2. Advertising is, in and of itself, stagnant. How should you change up your marketing plan? Read on…